No one rejects, dislikes, or avoids pleasure itself, because it is pleasure, but because those who do not know how to pursue pleasure rationally encounter consequences that are extremely painful. Nor again is there anyone who loves or pursues or desires to obtain pain of itself, because it is pain, but because occasionally circumstances occur in which toil and pain can procure him some great pleasure. To take a trivial example, which of us ever undertakes laborious physical exercise, except to obtain some advantage from it? But who has any right to find fault with a man who chooses to enjoy a pleasure that has no annoying consequences.
LendHer Capital finds and supports the best African, female entrepreneurs (with >50% businesses ownership) building dynamic, small- and medium-size businesses that are the backbone of African economies.
Retail, personal care, food & beverage, clothing & textiles, furniture & home decor
At least 1-2 years operational, with 5-20 employees, with $10,000 – $50,000 annual turnover
Moderate-growth businesses that usually can’t attract traditional venture capital or access commercial bank loans
Self-financed, loan from family, friends, or cooperative group
